Meet the Board
The AMA-IE 2019-2020 Board of Directors are here to serve marketing professionals in the Inland Empire. We are passionate professionals ready to help marketers and local businesses grow and develop professionally. Our backgrounds vary across the board. Get to know us at our AMA-IE events!
Maria Lamas, MBA
Maria Lamas is a Marketing Program Manager at Esri. She has worked in the marketing department at Esri for over five years. Her responsibilities include managing integrated marketing programs, by working with teams including; business development, product marketing, industry marketing, and others to ensure predictable, consistent, and successful program delivery that drives measureable success. In this role, Maria focuses creating digital marketing experiences that contribute to overall campaign success.
Arkside Marketing, Inc.
Nathan is the Founder and CEO of Arkside Marketing, Inc. – a full-service ad agency in Southern California. He has cultivated success on all three sides of the marketing world: media, agency, and client. These experiences have honed his understanding of the value of a data-based multimedia strategy for businesses of all sizes. As a lifelong entrepreneur, Nathan has always appreciated the great freedoms and responsibilities of growing a business.
Another Brilliant Idea
Mary Barnett is the owner of a certified woman-owned small business called Another Brilliant Idea, Inc. (ABI). ABI has been a boutique marketing firm since 1988, with expertise in various marketing channels that have created brilliant results for their corporate, government and retail clientele. Since in 2007, her focus has been offering targeted mobile technology solutions, branded as Brilliant Mobile Solutions.
Jake is a firm believer that Marketing is all about your customer; listening to them, educating them and improving their experience to create a connection between the passions of the customer base and the products of a company to create natural, lasting chemistry. After getting his degrees in Marketing and Entrepreneurial Management, Jake brought his customer focused approach to several different teams; Adidas, Five Ten, Starbucks and more.
Dr. Xin (Cindy) Zhao
University of Redlands
Dr. Zhao joined AMA-IE in 2009 and has been serving on the board ever since. She is a firm believer of lifelong learning. And AMA-IE provides a great opportunity to keep her knowledge in marketing up to date, which she constantly bring back to the classroom and shares with her students. In 2017, she won the School of Business Excellence in Teaching Award.
Lisa Macias is the marketing and business development director of Best Best & Krieger LLP, a full-service law firm with 10 offices in California and Washington, D.C. that focuses on public agency representation and environmental matters, with an emphasis on water law. As director, Lisa helps develop marketing and business development strategy for the 200-attorney firm and leads a talented team of in-house professionals, consultants and vendors. She has been with the firm since 2004.
Carlos is an experienced digital marketing professional with a passion for customer success and a demonstrated history of working in the entertainment industry. He is currently a Sr. Manager, Digital Marketing at Ticketmaster and is responsible for the email consulting efforts of over 500 Ticketmaster clients ranging from small music venues to professional sports teams. He also leads the development of new software features and functionality and helps clients and organizations meet their marketing needs with the goal of driving more ticket sales.
Ernie Silvers, MBA
Collegiate Relations VP
Ernie Silvers is the driving force behind Silvers Connection, a growing consulting practice focused on connecting people and business with opportunities for growth and profitability through lean concepts, process improvement, education, and training. Silvers Connection specializes in leading mid-sized, small, and family-run businesses through development and implementation of operating systems to maximize efficiency and sustain profitability.
Jesan Ledda, CPA
KPI Healthcare Inc.
Strategic Intent Consulting
If you are interested in getting involved, please reach out to Yvette LaBrot by email: firstname.lastname@example.org
Want to get involved?
We are always looking for professionals to serve in a variety of capacities. Although serving on the Board of Directors requires you to hold a current membership, volunteers do not have to be a member. Let us know how you would like to serve – email us today!